Whenever authors ask me what they should be doing to market themselves and their books, one of the first things I ask about is their email list.
Many authors make this simple mistake, and correcting it can dramatically improve their online book sales. Here’s what you have to do.
The two Images every author’s bog post should have in order to optimize their shares across social media.
Books are a huge on Pinterest, and it’s members are constantly searching for great reads. This post provides valuable tips on how to promote your books using images on Pinterest.
A functioning platform is essential for an author to sell books online. However, there are few things in publishing right now as confusing as what an “author platform” actually is. Here we lay out not only what they are, but what they can do and how you can get yours started in 4 easy steps.
Have you ever been to a Christmas Party and found yourself cornered by a buzzed and slightly narcissistic fellow guest? You know the kind, the one that just goes on and on and on about their own life and their own problems? To the point where all you here is “me, me, me, me”? If […]
BookBub is an very powerful tool for book promotion. But, it’s getting crowded and reaching capacity, especially with the big publishers moving in. What makes them so valuable is that they can deliver deals directly to buyers by email. And, guess what? You can collect emails from your fans just like they do — and it won’t cost you anything. Here’s how to make the most of your email collection efforts.
Instead of endlessly shouting “buy my books” authors need to create a situation where others are doing the shouting for you. To do that, you need to switch from a “push” to a “pull.” You need to build a community around your book.
Happy Thursday, everyone! I am glad to be back to posting after our transition, and I hope you’re happy to be reading my posts again. Most of you don’t know this, but I recently suffered a loss in my family. I spent many of the hours surrounding my grandma’s passing with my family, getting to […]
Amazon’s KDP Select program has created polarizing opinions, but if it’s something you are using or considering, their advertising options are worth seeing. Here is Amazon’s full webinar on how to get the most out of KDP Select.